The Lovely Little Story of Fox Red

Our signature roast and beautiful all-rounder. Lovingly crafted from Soil to Sip.®

Coffi

2 min read

Fox Red Coffee Bag in autumn woodland

Warming and chocolatey with a zingy burst of tangerine marmalade, this coffee is our beginning. A true reflection of us. 

Inspired by our Fox Red Labradors

Coffi Lab was inspired by something so close to our founder’s heart – the warmth and joy of his beloved Labradors. Bringing that same positive energy, this coffee is a little nod to our Fox Reds Dylan and Brynmor. Just like them, the sip is full of character, warmth and sweetness - the perfect Coffee Companion.

Nurtured in Costa Rica

These beautifully balanced beans hail from Cerro Chirripó in the Brunca Region, home to the highest peaks of Costa Rica. We source them directly from fellow coffee and dog lovers Coopeagri, a cooperative of small-scale farmers committed to community care and sustainable agriculture.

Costa Rica landscape and coffee farmers

With its dramatically steep hillsides, cool mountain air and mineral-rich soils, Brunca is an exceptional environment for growing coffee. Here, the cherries take their time to mature, developing dense beans with the signature sweetness that we love.

Costa Rica coffee farmer and red coffee cherries

The coffee is hand-picked from November to February before it goes through the washed process, capturing the true flavour of the bean and giving it a deliciously smooth acidity and clean body.

Roasted in Cardiff

Once these sweet beans are wonderfully ripe, they reach our little Cardiff roastery. We roast them to a smooth and balanced profile before gently resting them for two weeks to accentuate their wonderful flavours. For the final step, our roaster Adam carefully sip-tests, making sure Fox Red is just right.

Brynmor in the Coffi Lab roastery
Adam the roaster at the Coffi Lab roastery

Beautifully Balanced

Freshly ground, this coffee has a remarkable fragrance of chocolate and citrus, something you may already recognise from the aroma in our Labs.

Fox Red tasting notes

It tastes delicious as an espresso but is also beautifully accentuated through milk - a balanced all-rounder, however you enjoy your coffee.

Award Winning Coffee Beans

We're incredibly proud that in 2026, our signature Fox Red has been recognised for its Great Taste by the Guild of Fine Food.

We chose this coffee for its signature sweetness and share it with you for a delicious little moment. Fetch your cup of Fox Red coffee.

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